Wednesday, July 27, 2011

Urban Decay 24/7 Waterproof Liquid Liner - Fall 2011 Product Information & Photos

Bernie Madoff may not want to get a hold of these liquid assets, but be sure to keep a watchful eye on your girlfriends! Presenting the newest addition to our 24/7 franchise: 24/7 Waterproof Liquid Eyeliner by Urban Decay. Create runway-worthy eyes with the ease of a pro while leveraging your beauty portfolio via 11 knock-out shades (guaranteed not to budge…after all, they are 24/7). Hide yo’ kids, hide yo’ wife… you know the spiel.

PRODUCT INFO
• Achieve clean, sharp, waterproof lines in an array of highly-pigmented colors that last 24/7. Each pigment rich eyeliner reflects light and dries down to a deep, glossy sheen.
• Ranging from matte to glossy and even shimmery finishes, our 24/7 Waterproof Liquid Eyeliners provide unique and varied shades and finishes appealing to even those who shy away from liquid liners. Get the urge to get wet!
• The new 24/7 Waterproof Liquid Eyeliner formula deposits vibrant color which glides on with such a finetipped brush that it’s virtually impossible to mess up.
• The slim 24/7 Waterproof Liquid Eyeliner pen features an ultra-fine, easy-to-control brush tip made for newbies and pros alike to draw razor-thin lines, winged cat eyes, or thick, bold chromatic lines of color.
• Packaged in a pen-like component reflecting the shade inside, each color is quickly identifiable from another (since you know you’re gonna have to own more than one, if not the whole set) when you’re in a packing frenzy.

INSIDER INFO
• For a precise liquid line, lean elbow on mirror – prevents shaking! Then, it’s all in the wrist!
• Draw down into the lashes so that the upper side of the line is perfect and smooth.
• Of course, the brush provided is 100% cruelty free, made from the finest synthetic materials.

24/7 WATERPROOF LIQUID EYELINER SPECTRUM
Bobby Dazzle - sparkly, bright pearl

Revolver - sparkly, dark grey

Demolition - deep, matte brown

Sabbath - deep, matte navy blue

El Dorado - sparkly, canary gold

Siren - sparkly, mermaid tail blue/green

Perversion - carbon black

Smog - sparkly, golden medium brown

Radium - bright, sparkly blue

Woodstock - sparkly hot pink

Retrograde - glittery, deep purple

24/7 Waterproof Liquid Eyeliner (SRP $18) is available at Sephora, ULTA and select Macy’s locations. Or, online at Sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com

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